Asics Sneakers

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Asics trainers: Gel NYC, Gel Kayano 14 and Japanese running heritage

Asics: the Japanese brand born in Kobe

Asics was born in Kobe, Japan, in 1949, when Kihachiro Onitsuka founded his sports shoe company. Its current name, adopted in 1977, comes from the Latin motto Anima Sana In Corpore Sano, a sound mind in a sound body. For decades the brand won over runners with its GEL cushioning, before its 2000s running models became key pieces of sneaker style. Across Europe, Asics trainers are now among the most wanted pairs around.

Gel NYC, Kayano 14, Gel 1130: Asics trainers in stock

Our Asics Sneakers collection brings together the standout models of the moment. The Gel NYC comes in Oyster Grey, Graphite Grey, Cream, Barely Rose, Bluebell and Cocoa Powder. The Gel Kayano 14 is available in Oyster White, Coffee, Pistachio, Menthol, Sweet Pink and Blue Coast, and the Gel Kayano 12.1 in Silver Green, Ice Green and Dragon Fruit. You will also find the Gel 1130 in Pure Silver, Black and White, the Gel Kayano 20, the Gel Cumulus 16 and the Superblast 3.

GEL technology, Asics sizing and comfort

The heart of Asics is GEL, a cushioning system housed in the sole that absorbs impact with every step. The Gel Kayano 14 and Gel NYC pair a breathable mesh upper with synthetic or leather overlays for good support, making them comfortable from morning to night. As a rule, stick to your usual size, and check the size guide on each product page if in doubt. The sizes shown are the ones genuinely in stock.

How to wear Asics trainers for men and women

Retro running Asics trainers work perfectly with wide-leg trousers, baggy jeans or joggers, and with a skirt or shorts for a more fashion-led contrast. Silver and cream tones, very popular right now, slot easily into a neutral outfit, while pastel colourways like Pistachio and Sweet Pink add a fresh touch. For men and women alike, a pair of Asics instantly gives a look a contemporary feel.

Shop Asics trainers at noirfonce.eu

Every pair of Asics trainers sold at noirfonce.eu is brand new, 100% authentic and checked before dispatch. Since 2015 NOIRFONCE has been curating the best sneakers and is an official retailer of Nike, Adidas and New Balance, with a physical store in Madrid. Delivery across Europe is fast and tracked, payment is secure with instalment options, and you have 14 days to return your order. Find your Gel NYC or Gel Kayano 14 at noirfonce.eu.